By mid-2025, artificial intelligence (AI) has become a transformative cornerstone of digital marketing, no longer confined to experimental tools or niche applications. With the rapid advancement of machine learning, natural language processing (NLP), computer vision, and generative AI, marketing teams are now leveraging intelligent technologies to deliver faster, smarter, and more personalised campaigns across every […]
Are you tired of generic e-commerce SEO tips? Then we’ve built a step-by-step SEO checklist for e-commerce that’s practical, current, and effective. Follow this list, and Google’s algorithm will love your e-commerce website. Whether you run a small Shopify store or a large Magento, WordPress (WooCommerce), or Odoo e-commerce platform, this checklist is tailored to […]
An SEO spider is a web crawler. When you think about the World Wide Web, the Internet itself is often called a web, and a spider is something that traverses a web. Essentially, Google functions similarly to a web crawler that navigates through different links, indexing content, and delivering search results to users. A web […]
Why SEO Audit is Important If you plan to buy a secondhand car, what will be your first step? You will likely show it to a mechanic to analyse its performance, right? Similarly, you need to analyse the performance of your website. An SEO audit will help you analyse your website and identify issues. An […]